Greg Herlein
San Francisco, CA
gherlein@herlein.com
github.com/gherlein
+1-415-368-7546
Summary of Qualifications
- 20+ years of experience in software development and cloud systems architecture
- 10+ years of direct people management experience
- 10+ years of experience building distributed SaaS systems in the cloud
- Extremely fast learner and technology early adopter
- Creative problem solver – inventor of 6 patents and many innovative products
- Led teams of Cloud Solution Architects at AWS directly supporting GTM sales plans
- Drove a multi-million dollar program integrating cloud technologies at Rakuten
- Principal Architect for data lake modernization project for over 1100 Engineers
- Solid understanding of compliance, including networking and security
- Exceptional presentation skills – strong with both Engineers and Executives
- Strong communication and interpersonal skills – adept at cross-team collaboration
- Reputation for building globally distributed teams “that don’t break”
Work History
BrightSign – Vice President, Software Engineering (7/2022 – Current)
- Roku spin-out – B2B product spans cloud, media, and IoT with multiple customer touch points
- Leading agile and cloud transformation for team of 50+ Senior Engineers in US and UK
- Directly interfacing to several Fortune 50 customers leading technical integrations
- Architecting “Management Cloud” – which includes ML for managing large fleets of devices
Amazon AWS – Leader (L7), Solutions Architecture and Developer Evangelism (12/2020 – 7/2022)
- Managed teams of Cloud Solutions Architects across US West Coast – pre and post Sales
- Worked directly with Sales to support adoption and growth of AWS services
- Built and led a function to increase customer awareness and adoption of key APIs and services
Cisco – Director Software Engineering (12/2014 to 12/2020)
- Led CX transformation team of 100+ Engineers building a modern cloud-based data lake
- One year directly leading cloud integration at Rakuten Mobile, a cloud-based 5G network
- Two years as Principal Architect driving cloud migration for a group of over 1100 Engineers
- Two years leading a 150+ Engineer team that built and operated a streaming video SaaS
Cognitive Networks (startup) – Vice President, Engineering (9/2013 - 11/2014)
- Product: SaaS-based Smart TV ML-based automated content recognition (ACR) system
- Rebuilt team from initial 6 hires to over 20 Software and DevOps Engineers
- Scaled from 200K to 4M+ monitored TVs generating petabytes/month of detailed viewer data
- Fully automated all deployments, shifted focus to SLA/SLO and measuring performance
- Improved up-time from low 90% to better than 99.95% within months
Fogbridge Corporation – Founder and Principal Engineer (4/2006 - 11/2014)
- Consultant for custom software development, AWS migration and mobile development
- Customers were small and large companies: Technicolor, THX, BrightSign/Roku
- Wrote and shipped two iOS educational games: “MultiAlien” and “SatDef”
- Company was full time employment in 2013-2014 and my “side job” otherwise
Rackspace – Director, Product and Software Development (5/2012 - 4/2013)
- Managed a team of 100+ Engineers and Product Managers spread across several sites
- Responsible for the Rackspace Cloud Console, Cloud Monitoring, iOS/Android mobile apps
- These components interfaced with every other component in Rackspace’s cloud
Technicolor – Vice President Engineering, Technicolor Fellow (4/2004 - 5/2012)
- Product: large-scale video advertising SaaS offering using IPTV technology for retail ads
- Managed a team of 100+ Engineers in both the US and China
- Solution generated over $1B in revenue during my eight-year tenure
- System deployed in over 5000 retail stores – migrated backend from on-prem to cloud
- Drove the successful on-time launch for Walmart resulting in a $190M customer win
- Selected as a Technicolor Fellow - invitation only for the top-tier technologists
- Managed patent portfolio, authored six issued patents and managed a pool of ~40 total patents
Arkstream, Inc. – Co-Founder/Vice President Engineering (7/2003 - 2/2004)
- Co-founded this seed-stage startup and led the implementation of an IPTV ad-insertion product
- Product was hardware-based audio-video transcode of live IPTV packet streams
- Wrote the low-level IP packet processing, RTP stream handlers and MPEG TS handlers
Alcatel Genesys – Consultant, Senior Software Engineer (7/2000 - 6/2003)
- Full time Software Engineer (contract through Herlein Engineering Inc. see below)
- Designed and built new network-based proxy servers for high volume telephone switches
- Refactored a major project to make it HA resulting in a multi-million dollar renewal
- Designed and built an automated test suite to fully exercise detailed call flows
Quicknet Technologies, Inc. – Director of Engineering (5/1999 - 6/2000)
- Grew a team from 5 to 30+ to build a VoIP telephony app over 5 years before Skype existed
- Invented the Linux Telephony sub-system and contributed device drivers to the Linux kernel
Herlein Engineering, Inc. – Principal Software Engineer (5/1998 - 4/2004)
- Full time consulting through this company for 1998 and again from 2000-2003
- Wrote a variety of custom products including embedded systems, Linux, early VoIP products
- Invented, developed and sold the Simple Telephony Control Protocol (STCP)
- Co-authored and drove the IETF to ratify the Speex Codec RTP payload spec (RFC-5574)
Woods Hole Oceanographic Institution – Shipboard Support Engineer (3/1997 – 5/1998)
- Full time system and network support onboard cutting-edge new oceanographic research ship
- Managed full ships network including server farm, Inmarsat (internet connectivity), RS-422 loop
- Managed network and data systems on the deep-diving submarine “Alvin”
Pacific Gas and Electric Research and Development – Technologist (1/1992 – 3/1997)
- Custom software development for various research projects
- One major project led to a patent and development of a new low level radio protocol
- Developed and deployed some of the first embedded Linux solutions
United States Navy Submarine Service – Reactor Supervisor/Operator (12/1985 – 12/1991)
- Maintained, repaired and operated all nuclear power plant instrumentation and controls
- Qualified in Submarines, earning coveted “submarine dolphins”
- As Ship’s Training Coordinator wrote the first database for required ships school grads
- Multiple personal awards, ship awarded the Presidential and Navy Unit Citations
- Top Secret/Special Compartmented Information clearance (TS/SCI)